Arriva offers £8,000 to be won each year until 2008

Arriva North West and Wales is celebrating Liverpool's EuropeanCapital of Culture success by launching a £2,008 quarterlyprize draw on 20 August 2003, the official launch of the city'scampaign to make its tenure the best Capital of Culture Yearever.

To enter, all Arriva bus customers need to do is check theirticket, and if bears the serial number 2008, send it with theirname and address to Arriva 2008 Draw, 73 Ormskirk Road, Aintree,Liverpool L9 5AE. One ticket will then be drawn at random from allthose received by 20 November – and the winner will receive a cool£2,008 cash prize! Further draws will take place every threemonths until 20 August 2008.

Arriva North West and Wales's commercial manager, Derek Bowes,said of the draw:

As the largest bus company in Liverpool we wanted toshow our support for the city as European Capital of Culture 2008.By offering this prize draw we are reminding our customers of theactivities going on around European Capital of Culture 2008. And ofcourse, for four customers a year there's the added bonus of£2,008 to spend!

The programme for the special date in Liverpool's culturalcalendar continues to grow. Tourism and culture organisationsthroughout the city will be slashing prices, staging special eventsand even opening doors for free.

Liverpool City Council creative director, Sue Woodward,said:

The launch of Arriva's £2,008 prize draw on 20/08is just the ticket for the city's culturalcelebrations!

It's yet another fantastic boost for the special datein our cultural calendar. Scores of organisations throughoutLiverpool are playing their part, and it's shaping up to be a trulyspecial occasion.

ENDS

Full details of terms and conditions relating to the prize drawcan be found at Arriva's website onwww.arriva.co.uk/northwest.

The list of events to celebrate European Capital of Culture 2008on 20/08 is available on the capital of culture websitewww.liverpoolculture.com.

MEDIA INVITATION/ PHOTOCALL

Event: Arriva managing director, Bob Hind, andCity Council chief executive, David Henshaw, are at the front ofthe queue, as they hop on the bus to launch Arriva's £2,008prize draw for the 20/08 celebrations.

Date: Wednesday 20 th August 2003.

Time: 9am.

Venue: Information Point, Paradise Street BusStation.